Blog
Your Desire to Be Liked is in The Way of Your Desire to Be Successful
Have you ever met someone who you just did not like, maybe in church, at school, or at a business-networking event? Of course! So, would it be fair to say that in all likelihood there are people out there who do not like you? It’s shocking I know, but there…
Are You Supporting or Undermining Your Fellow Female Business Owners?
Men insult each other, but they don’t mean it, Women compliment each other and they don’t mean it either. I found that quote on my Facebook wall one day and I thought, wow, how profoundly true that statement really is. The last few weeks I have been thinking about how…
Are you a Lazy Networker? 6 Things You Should Do
Are you a lazy networker? I find that most people who are networking for the purpose of getting referrals are actually pretty lazy. Few people do any real homework on their target market, have no clue who they want to do business with or be connected to, have no systems…
Women are the Most Valuable Target Market in the Financial Industry
In the financial services industry, the default language is male-speak. Women do not feel served. You look at the advertisements, lingo, acronyms. Even the client-engagement and retention process (sales) is a male model.
Three Tips to Networking Your Way to a New Job
I got this article from my friend and PR Chick, Jill Bode who used my article with a twist. I really like it so I asked her if she would post it as my guest blogger. If you are interviewing for a job, these are tips you might want to…
Who Has More Time to Network?
It’s 4:00 p.m. and I have worked a long day, starting my day getting the family and myself out the door and on time to our respective place, now I am running this child to soccer, and that child to baseball, picking up the dry cleaning , rushing home to…
He Wants to Know What – She Wants to Know Who
Women do not like to talk about their accomplishments, they feel that it is bragging which is unlady like and impolite. Ladies, there is a big difference between “bragging” and sharing your accomplishments, and the latter is important if you are going to network effectively with men. Listen to men…
5 Problems You Could Avoid by Having A Target Market as Part of Your Referral Strategy
I met with one of my clients yesterday and we talked about his target market, I had a conversation with a friend who runs her business and we talked about her target market. I had a phone call with a potential referral partner to discuss our referral strategy and we…
Seven Ways to Know if a Sponsorship is a Good Investment for Your Company
The typical business is offered opportunities to sponsor various events and organizations. It can be difficult to decide if the proffered sponsorship is good investment and even harder to say “no” to a good cause, but as a businessperson, those types of decisions are paramount if you want to keep the doors open.
What is a Referral Mindset Anyway
When I decided to write an article on Referral Mindset, I googled “referral mindset” and I got several pages of articles and videos from guys who talk about being in the habit of asking for referrals, getting referrals from your customers every time you sit down with them. Wowing your…
